Como citar este documento / referência bibliográfica
Kotler, Philip, 1931- ; Armstrong, Gary ; Opresnik, Marc Oliver - Principles of marketing. 17th. Harlow [etc.] : Pearson, cop. 2018. 734 p.. ISBN 978-1-292-22017-8
/BiblioNET/Upload/Capas/016736.jpg



URL: http://bibliopac.iscac.pt/Opac/Pages/Document/DocumentCitation.aspx?UID=e7d35a79-3d78-45ed-bb04-34946801a59a&DataBase=10205_MONOG